The January 2019 issue of 8_Bit from MullenLowe MENA features 8 bits of useful digital and social updates – including Brands Using Vertical Videos, Content Marketing, Video Marketing in 2018, and more… Click on the […]
The January 2019 Magna MENA Media News update features the latest articles on Measuring Social Media across channels, the Data driven era, YouTube Strories, and more… Click on the image below to view/download the PDF […]
MCN have announced the appointment of Bassem Massoud as CEO of Magna in MENA. With 17 years’ experience in various leadership positions, Bassem has been the Regional Managing Director at Magna, MCN’s fastest growing media […]
Today, MCN announced the appointment of Joe Nicolas as CEO of UM MENAT. Joe has been with UM for over nine years, starting as the Regional Head of Research, and then as head of Strategy, […]
The December 2018 issue of 8_Bit from MullenLowe MENA features 8 bits of useful digital and social updates – including 9 Strategies for Memorable Advertising for Distracted Audiences, Consumers want transparency on Social Media from […]
The December 2018 Magna MENA Media News update features the latest articles on WhatsApp advertising, an intro to PPC, 6 seconds ads, and more… Click on the image below to view/download the PDF file with […]
MCN Mediabrands, part of the Middle East Communications Network, has appointed Lee Boden as the new Regional Managing Director for Initiative MENA.
In making the announcement, Shadi Kandil, CEO of MCN Mediabrands said “Over the […]
Breaking News: FP7 MENA Network and FP7 agencies swept the MENA Effies Awards 2018 held in Dubai on November 7th – with a record high haul of 46 Effie Awards. No agency network has ever […]
Harris Diamond, McCann Worldgroup Chairman and CEO visited the Dubai offices of MCN on November 1, 2018.
Diamond addressed a packed gathering at the MCN Hive lobby at MCN’s HQ in Dubai. Speaking to hundreds of […]
The November 2018 issue of 8_Bit from MullenLowe MENA features 8 bits of useful digital and social updates – including How Brands should not take the lead role in storytelling, What’s next in mobile advertising, […]