FP7 Dubai notched up yet another win last week – this time in a seven way pitch for the prestigious Daman Insurance account. Shortlisted first to three, then two amongst other top agencies such as BBDO, TBWA and Leo Burnett, FP7/DXB took ‘secured’ the account after two rounds of presentations and an agency visit by the client.
Tarek Miknas, FP7 MENA CEO, said “The learning we get from this pitch is that the more people in the agency we get to integrate around winning, the greater our chances of success. The heroes of the pitch come from every discipline we offer including account management, creative, digital, social as well as the super stars in our studio, led by none other than Sasan Saeidi”.
Rita Albert, Brand Management Officer for Daman concluded that ” FP7 portrayed an exceptional level of qualification and expertise during the pitch and site visit which has really raised our expectations.” The Daman account win is yet another feather to the FP7/DXB agency cap, where winning hard fought pitches have become quite a trend.
