The December 2018 issue of 8_Bit from MullenLowe MENA features 8 bits of useful digital and social updates – including 9 Strategies for Memorable Advertising for Distracted Audiences, Consumers want transparency on Social Media from […]

The December 2018 Magna MENA Media News update features the latest articles on WhatsApp advertising, an intro to PPC, 6 seconds ads, and more… Click on the image below to view/download the PDF file with […]

MCN Mediabrands, part of the Middle East Communications Network, has appointed Lee Boden as the new Regional Managing Director for Initiative MENA.

In making the announcement, Shadi Kandil, CEO of MCN Mediabrands said “Over the […]

Breaking News: FP7 MENA Network and FP7 agencies swept the MENA Effies Awards 2018 held in Dubai on November 7th – with a record high haul of 46 Effie Awards. No agency network has ever […]

Harris Diamond, McCann Worldgroup Chairman and CEO visited the Dubai offices of MCN on November 1, 2018.

Diamond addressed a packed gathering at the MCN Hive lobby at MCN’s HQ in Dubai. Speaking to hundreds of […]

The November 2018 Magna MENA Media News update features the latest articles on Search intent redefining the marketing funnel, Content as a Service, and more… Click on the image below to view/download the PDF file […]

The Middle East Communications Network (MCN) have announced the appointment of Karen Kamel as General Manager at McCann Health. Karen moves to McCann Health from Ogilvy CommonHealth MENA, which she helped launch, and led since […]

The October 2018 issue of 8_Bit from MullenLowe MENA features 8 bits of useful digital and social updates – including How brands are using emotion detection tech, Grabbing Consumer Attention with Content, and more… Click on […]